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Website Privacy Policy

 

PALS WEST WEBSITE PRIVACY POLICY
Date last updated: March 16, 2026

1. Introduction

Welcome to the website of PALS West (Personal Auto Locator Service West, LLC) (“PALS West,” “we,” “us,” or “our”). We respect your privacy and are committed to protecting the personal information we collect from you when you visit our website or interact with us online. This Website Privacy Policy explains what information we collect, how we use it, and the choices you have.
By using this website, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

We may collect the following categories of information when you use our website or otherwise interact with us online: Information you provide directly
  • Identifiers such as your name, email address, phone number, mailing address, and any other information you choose to provide when you:
    • Fill out a contact form or request an appointment
    • Request a quote or more information about our services
    • Sign up to receive SMS messages, email updates, or marketing communications
  • Content of messages or inquiries you submit through our forms or communication channels.
Automatically collected information (usage and device data)
When you visit our website, certain information is collected automatically, including through the use of cookies and similar technologies. This may include:
  • IP address
  • Browser type and version
  • Device type and operating system
  • Referring and exit pages
  • Dates and times of visits
  • Pages viewed and links clicked
  • General location information derived from your IP address
We use tools such as Google Analytics to help us understand how visitors use our site and to improve our services. SMS‑related information
If you opt into our SMS Services, we may collect additional information such as your mobile phone number and any preferences or responses associated with those messages, as further described in our SMS Privacy Policy and SMS Terms of Service.

3. Cookies, Google Analytics, and Similar Technologies

Our website uses cookies and similar technologies to enhance your experience, understand how our site is used, and support our marketing efforts. What are cookies?
Cookies are small data files placed on your device when you visit a website. They help us remember your preferences, understand site traffic, and provide certain features. Types of cookies we may use
  • Essential cookies – Necessary for the website to function properly (for example, security and basic functionality).
  • Analytics cookies – Used to understand how visitors use our site, which pages are most popular, and how we can improve the site. For this, we use Google Analytics.
  • Advertising/marketing cookies – When we run online advertising (such as Google Ads), these cookies may help measure the performance of our ads and, where enabled, support remarketing and similar audiences.
Google Analytics
We use Google Analytics to collect information about how visitors use our website, such as which pages are visited, how long visitors stay, and what type of devices are used. Google Analytics collects information such as IP addresses, device identifiers, and browser information, which may be considered personal information under some privacy laws.
  • We use this information to analyze website traffic, improve our website, and better understand our audience.
  • Google may also use the collected data in accordance with its own privacy policy. You can learn more about how Google collects and processes data by visiting Google’s privacy documentation.
Managing cookies and analytics
  • You can set your browser to refuse cookies or to alert you when cookies are being sent. If you do so, note that some parts of the website may not function properly.
  • To opt out of Google Analytics on many browsers, you can use the Google Analytics opt‑out browser add‑on (if available in your region).
  • Where required by law, we may present you with a cookie or tracking notice and options to manage certain types of cookies.
 

4. How We Use Your Information

We may use the information we collect for the following purposes:
  • To provide, operate, and maintain our website and services.
  • To respond to your requests, inquiries, and messages (such as service requests, appointment scheduling, quotes, and general questions).
  • To personalize your experience and provide content and offerings tailored to your interests.
  • To improve our website, services, and customer experience through analytics and feedback.
  • To process transactions, send confirmations, and communicate about your service appointments or vehicle‑related work.
  • To send you marketing communications (including email or SMS), promotions, and other information you have opted to receive or that we believe may be of interest to you, subject to applicable law and your choices.
  • To comply with legal obligations, enforce our terms, and protect our rights, property, and the safety of our customers, website visitors, and the public.
 

5. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:
  • Service providers and vendors
    We may share information with trusted third‑party service providers who help us operate our business and website, provide services to you, or perform functions on our behalf. This can include providers of:
    • Website hosting and maintenance
    • Analytics (such as Google Analytics)
    • Email and SMS marketing platforms (such as Constant Contact)
    • Advertising and measurement tools (such as Google Ads, when used)
    These service providers are authorized to use your information only as necessary to provide services to us and are expected to protect your information.
  • Legal and safety purposes
    We may disclose information if we believe it is necessary to:
    • Comply with applicable laws or respond to valid legal processes, such as a subpoena, court order, or government request
    • Protect the rights, property, or safety of PALS West, our customers, or others
    • Detect, prevent, or address fraud, security, or technical issues
  • Business transfers
    In connection with any actual or potential merger, acquisition, financing, sale of assets, or similar transaction, your information may be transferred as part of that transaction.
 

6. Data Security

We use reasonable physical, technical, and administrative safeguards designed to protect the personal information we collect and store against unauthorized access, use, alteration, or destruction. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

7. Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this policy, including to meet any legal, accounting, or reporting requirements. The specific retention period may vary depending on the type of information and the context in which it was collected.

8. Your Choices and Rights

Depending on where you live and applicable law, you may have certain rights regarding your personal information. These can include the right to:
  • Request access to the personal information we hold about you.
  • Request that we correct or update inaccurate or incomplete information.
  • Request deletion of your personal information, subject to certain exceptions.
  • Object to or request restriction of certain processing activities.
  • Opt out of receiving marketing communications from us.
You can exercise these rights by contacting us using the information in the “Contacting Us” section below. We may need to verify your identity before fulfilling certain requests.
If you no longer wish to receive marketing emails from us, you can use the unsubscribe link in those emails or contact us. For SMS messages, please refer to the opt‑out instructions in our SMS Privacy Policy and SMS Terms of Service.

9. Third‑Party Websites

Our website may contain links to websites, services, or content maintained by third parties. We do not control and are not responsible for the privacy practices of these third‑party sites. We encourage you to review the privacy policies of any third‑party sites you visit.

10. Children’s Privacy

Our website and services are not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If we learn that we have collected such information, we will take steps to delete it as soon as possible.

11. Changes to This Website Privacy Policy

We may update this Website Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or for other reasons. When we make changes, we will update the “Date last updated” at the top of this page. Your continued use of the website after any changes are posted means you accept those changes.

12. Contacting Us

If you have any questions about this Website Privacy Policy, our privacy practices, or your personal information, please contact us at:
PALS West
314 Watt Road
Farragut, TN 37934
Phone: (865) 966‑7400
Email: info@palswestknox.com

 
WE DISCLAIM, AND YOU HEREBY AGREE TO THIS DISCLAIMER AND TO ASSUME, ALL RESPONSIBILITY AND LIABILITY CONNECTED IN ANY WAY TO ANY USE OR NON-USE OF, OR RELIANCE ON, THIS TEMPLATE.
 
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SMS PRIVACY POLICY
 
This SMS Privacy Policy (this “Privacy Policy”) describes how we at Personal Auto Locator Service West, LLC (“Personal Auto Locator Service West, LLC”, “we”, or “us”) collect, use and disclose your personal information in connection with your use of the services to receive short message services and/or multi-media services for marketing and non-marketing purposes from us through the Constant Contact, Inc. platform (“SMS Services”). This Privacy Policy is strictly limited to the SMS Services described herein and does not relate to the collection or use of personal information through any of our other services. In addition, it has no effect on and is unrelated to any other privacy policy(ies), if any, that may govern the relationship between you and us in other contexts. Please read this Privacy Policy carefully. By enrolling in, using or accessing any of the SMS Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the SMS Services. This Privacy Policy is incorporated into our Terms of Service covering SMS Services.
 
INFORMATION COLLECTED ABOUT YOU
 
Personal information we collect about you through your use of the SMS Services may include first name, last name, mobile number, address, email address, job title, and birthday.
 
We may use cookies or similar technologies on our website or websites associated with the SMS Services to automatically collect your interactions with any URL links included in the Messages.
 
USE OF PERSONAL INFORMATION FOR SMS SERVICES
 
We use your personal information to provide you with our products and services and other relevant information. We may also use this information to market our products and services to you, including by the SMS Services subject to your consent.
 
We may also use information collected from you and information collected from your device to send you abandoned cart reminders if you added items to your shopping cart but did not complete check out.
 
DISCLOSURE OF PERSONAL INFORMATION
 
We may use third-party service providers to assist us with providing and marketing our products and services to you, and we may disclose your information with such third parties for these purposes.
 
* Notwithstanding anything set forth in this Privacy Policy, we do not share text message opt-in consents or related mobile telephone numbers with third parties, except with our service providers and vendors to provide the SMS Services.
 
* Please review Constant Contact’s Customer Data Notice for information about how they use your information.
 
We may also share your personal information if necessary to comply with any applicable law or regulation, to respond to a subpoena, search warrant or other lawful request for information we receive, in the event of a merger or sale of our company, or to otherwise protect our rights or property.
 
OPTING OUT
 
If you wish to stop receiving text messages from us, reply STOP, QUIT, CANCEL, OPT-OUT, or UNSUBSCRIBE to any text message sent from us.
 
ELIGIBILITY
 
To receive SMS Services, you must be a resident of the United States and 18 years of age or older.
 
CHANGES TO THIS PRIVACY POLICY
 
We may update this Privacy Policy at any time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. Please review it frequently. By continuing to use the SMS Services after any such changes have been made, you accept and agree to the updates to the Privacy Policy.
 
CONTACT INFORMATION
 
If you have any questions about this Privacy Policy or our privacy practices, please contact us at info@palswestknox.com.
 
 
LEGAL DISCLAIMER
 
 
 
WE DISCLAIM, AND YOU HEREBY AGREE TO THIS DISCLAIMER AND TO ASSUME, ALL RESPONSIBILITY AND LIABILITY CONNECTED IN ANY WAY TO ANY USE OR NON-USE OF, OR RELIANCE ON, THIS TEMPLATE.
 
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SMS TERMS OF SERVICE
 
Your use of the Personal Auto Locator Service West, LLC (“Personal Auto Locator Service West, LLC”, “we”, or “us”) services to receive short message services and/or multi-media services (“Messages”) for marketing and non-marketing purposes from us through the Constant Contact, Inc. platform (the “SMS Services”) is subject to these SMS Terms of Service (these “SMS Terms”). The SMS Services and our collection and use of your personal information is also subject to our SMS Privacy Policy. By enrolling to use, using or accessing the SMS Services, you accept and agree to these SMS Terms and our SMS Privacy Policy.
 
* SMS Services Description: We may send marketing and non-marketing Messages, through the SMS Services which may include transactional Messages. Marketing Messages advertise and promote our products and services and may include promotions, specials, other marketing offers, abandoned checkout reminders and other relevant information. Transactional Messages relate to an existing or ongoing transaction and may include updates and other transaction-related information. Messages may be sent using an automated technology, including an autodialer, automated system, or automatic telephone dialing system. Message frequency will vary. You agree that we and our third-party service providers may send you Messages regarding the foregoing topics and that such Messages and/or calls may be made or placed using different telephone numbers or short codes. We do not charge for Messages sent through the SMS Services but you are responsible for any Message and data rates imposed by your mobile provider, as standard data and Message rates may apply for short Message alerts. We do not share text message opt-in consents or related mobile telephone numbers with third parties, except with our service providers and vendors to provide our SMS Services.
 
* Eligibility: To receive SMS Services, you must be a resident of the United States and 18 years of age or older.
 
* User Opt-In: By providing your mobile phone number to us, you are voluntarily opting in to the SMS Services and you agree to receive recurring Messages from us at the mobile phone number associated with your opt-in, even if such number is registered on any state or federal “Do Not Call” list. You represent that any mobile phone number you provide to us is a valid mobile phone number of which you are the valid account owner or authorized user. If you change your mobile phone number or are no longer the valid account owner or authorized user of the mobile phone number, you are responsible for notifying us immediately at info@palswestknox.com. You agree to indemnify us in full for all claims, expenses, and damages related to or caused in whole or in part by your failure to notify us if you change your mobile phone number including, but not limited to, all claims, expenses, and damages related to or arising under the Telephone Consumer Protection Act. Your use of the SMS Services is not required to make any purchase from us and your use of the SMS Services is completely voluntary.
 
* User Opt-Out and Support: You may opt-out of the SMS Services at any time. If you wish to opt-out of the SMS Services and stop receiving Messages from us, or you no longer agree to these SMS Terms, reply STOP, QUIT, CANCEL, OPT-OUT, or UNSUBSCRIBE to any Message from us. You may continue to receive Messages for a short period while we process your request and you may receive a one-time opt-out confirmation message. You understand and agree that the foregoing is the only reasonable method of opting out. If you want to use the SMS Services again, just opt-in as you did the first time, or text START to a Message sent by us, and we will start sending Messages to you again. For support, reply HELP to any Message from us.
 
The SMS Services may not recognize requests that modify the foregoing commands, and you agree that we and our service providers will not be liable for failing to honor requests that do not comply with the requirements in these SMS Terms. We may also change the telephone number or short code we use to operate the SMS Services and we will notify you of any such change. You acknowledge that any requests sent to a telephone number or short code that has been changed may not be received by us and we will not be responsible for failing to honor a request sent to a telephone number or short code that has been changed.
 
* Disclaimer of Warranty and Liability: The SMS Services are offered on an “as-is” basis and may not be available in all areas, at all times, or on all mobile providers. You agree that neither we nor our service providers will be liable for any failed, delayed, or misdirected delivery of any Message or information sent through the SMS Services. To the fullest extent permissible pursuant to applicable law, we are not responsible and will not be liable for any damages of any nature, including without limitation any incidental, special or consequential damages (such as lost profits or lost business opportunities), punitive damages or attorney’s fees.
 
* Modifications: We may revise, modify, amend, suspend or cancel all or any part of the SMS Services or any of its features at any time, with or without notice. To the extent permitted by applicable law, we may also modify these SMS Terms at any time. Any such modification will take effect when it is posted to our website or websites associated with the SMS Services. You agree to review these SMS Terms periodically to ensure that you are aware of any modifications. Your continued use of the SMS Services will constitute your acceptance of those modifications or changes.

 



Date last updated: 03/16/26